Being a great parent is seriously easy if you follow a few counter-intuitive and somewhat controversial rules! And yes, I am a DAD, but not a typical one. For 18 years, I've been the primary caregiver for all three of...
Success in your business depends on your ability to deliver value at a profit. And primary to that equation is delivery of VALUE, not the pursuit of profit. But don’t misunderstand me: your endgame is definitely profit. It’s just that the path to earning the most profit always follows the path of deliver the most VALUE. Here’s why: when you […]
We promised to 3X profits, and we did in 30 minutes. The million dollar question is, how did we do it? Well, we didn’t ramp up marketing, improve the offer, or even sell more products. Instead, we cheated, took the shortcut and raised prices. Because the fact is, nothing boosts top-line growth faster than increasing prices. “Well, Thanks Captain Obvious” […]
